Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.

We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.

Demand Generation Analytics Intern

United States

Role Overview:

At Genesys, we’re transforming the customer experience landscape with empathy, AI innovation, and global impact. As a Demand Generation Analytics Intern, you will support data-driven marketing strategies by analyzing campaign performance, optimizing funnel efficiency, and delivering insights that directly influence pipeline growth. You will work with modern data platforms, CRM systems, and visualization tools to help measure and improve how marketing drives revenue in a global B2B environment. This role offers hands-on exposure to real business challenges, where your analyses and recommendations will shape decision-making across marketing and sales teams. Joining Genesys means becoming part of a global team that’s redefining how companies engage with their customers while giving you the opportunity to build practical, high-impact analytics skills.

Key Responsibilities:

·         Analyze marketing campaign performance across channels including paid media, email, web, and events

·         Build and maintain dashboards using tools like Tableau to track key demand generation metrics

·         Query and transform data using SQL and platforms such as Snowflake

·         Support marketing funnel analysis, including lead-to-opportunity conversion and attribution modeling

·         Partner with demand generation, marketing operations, and sales teams to deliver actionable insights

·         Identify trends and opportunities to improve campaign effectiveness and pipeline growth

·         Assist in improving data quality, standardization, and reporting frameworks across marketing systems

·         Present findings and recommendations to stakeholders in a clear and compelling way

Required Qualifications:

·         Currently pursuing a Bachelor’s degree in Marketing, Business, Data Analytics, Statistics, or a related field

·         Basic understanding of marketing analytics concepts such as funnel metrics, conversion rates, and attribution

·         Familiarity with data analysis tools such as Excel, SQL, or similar

·         Exposure to data visualization tools such as Tableau or Power BI

·         Strong analytical and problem-solving skills

·         Ability to translate data into clear insights and recommendations

·         Strong communication and presentation skills

·         Ability to work collaboratively in a cross-functional team environment

Preferred Qualifications:

·         Experience with CRM or marketing automation platforms such as Salesforce or Eloqua

·         Familiarity with data platforms such as Snowflake or similar

·         Previous internship or project experience in marketing analytics or business intelligence

·         Interest in B2B marketing and demand generation

Compensation:

This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities.  

Benefits:

• Medical, Dental, and Vision Insurance. 

• Telehealth coverage

• Flexible work schedules and work from home opportunities

• Development and career growth opportunities

• Open Time Off in addition to 10 paid holidays

• 401(k) matching program

• Adoption Assistance

• Fertility treatments

Click here to view a summary overview of our Benefits.

If a Genesys employee referred you, please use the link they sent you to apply.

About Genesys:

Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys Cloud™ is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.com.

Reasonable Accommodations:

If you require a reasonable accommodation to complete any part of the application process, or are limited in your ability to access or use this online application and need an alternative method for applying, you or someone you know may contact us at [email protected].

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Genesys is an equal opportunity employer committed to fairness in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.

Please note that recruiters will never ask for sensitive personal or financial information during the application phase.