Customer Engagement Manager II – Direct Channel Strategy & Activation (Social Media) – Full‑Time – $70‑80K Salary – arenaflex
About arenaflex – Where Magic Meets Innovation
At arenaflex, we believe that unforgettable experiences begin with a single moment of delight. As a global leader in entertainment, hospitality, and consumer products, arenaflex creates worlds where imagination thrives and guests feel truly enchanted. Our mission is to empower every team member to push the boundaries of creativity, technology, and service excellence. Joining arenaflex means becoming part of a vibrant community that values storytelling, collaboration, and relentless curiosity.
Why This Role Matters
The Direct Channel Strategy & Activation (DCS&A) team at arenaflex is the engine that drives personalized, data‑rich interactions across all guest touchpoints. From social media conversations to targeted email campaigns, the DCS&A group crafts seamless, omnichannel experiences that turn casual visitors into lifelong fans. As a Customer Engagement Manager II, you will be the strategic mastermind behind these initiatives, ensuring that every message, offer, and interaction resonates with the right audience at the right time.
Key Responsibilities
- Campaign Ownership: Lead the day‑to‑day management and execution of direct‑channel campaigns, from concept through launch and post‑campaign analysis.
- Data Expertise: Write, optimize, and maintain complex SQL queries to extract, segment, and analyze large data sets; translate raw data into actionable insights.
- Cross‑Functional Collaboration: Partner with product, merchandising, analytics, and technology teams to align campaign strategy with broader business objectives.
- Technical Enablement: Serve as the subject‑matter expert for the tools and platforms used by DCS&A, providing guidance and training to peers.
- Creative Storytelling: Transform technical findings into compelling narratives that inspire non‑technical stakeholders and drive consensus.
- Quality Assurance: Conduct rigorous QA testing of campaigns, ensuring data integrity, compliance, and flawless execution.
- Process Improvement: Identify operational efficiencies, document best practices, and champion continuous improvement across the team.
- Mentorship: Coach junior team members, fostering a culture of learning and professional growth.
- Documentation & Knowledge Sharing: Build and maintain comprehensive documentation of processes, tools, and campaign workflows.
- Innovation Projects: Participate in cross‑functional innovation initiatives that push the boundaries of direct‑channel marketing.
Essential Qualifications
- Bachelor’s degree in Business, Marketing, Computer Science, Data Analytics, or a related field (or equivalent practical experience).
- Minimum 2 years of hands‑on experience writing complex SQL queries, including joins, aggregations, and data cleansing.
- At least 5 years of direct experience managing end‑to‑end campaign lifecycle processes.
- Demonstrated ability to interpret technical details and translate them into clear, business‑focused stories.
- Strong understanding of relational database concepts, data modeling, and data warehousing.
- Proven track record of collaborating across hierarchical teams and influencing without authority.
- Experience working within large, matrixed organizations and navigating ambiguity.
- Excellent written and verbal communication skills, with the ability to simplify complex ideas.
- Self‑starter mindset with a passion for discovering efficiencies and driving results.
- High attention to detail, especially in data validation and quality assurance.
Preferred Qualifications & Skills
- Experience with arenaflex Campaign Classic and arenaflex Campaign Standard (formerly known as Adobe Campaign) or comparable marketing automation platforms.
- Hands‑on experience building multi‑channel marketing flows that integrate email, SMS, push notifications, and social media.
- Familiarity with JavaScript, HTML, and CSS for customizing campaign assets.
- Knowledge of social media data models and best practices for audience segmentation.
- Project management certification (e.g., PMP, Agile Scrum) or demonstrated agile methodology experience.
- Ability to mentor and develop junior analysts and marketers.
- Passion for the entertainment and hospitality industry, with an eye for emerging trends.
Core Competencies for Success
- Analytical Thinking: Ability to dissect large data sets, identify patterns, and draw strategic conclusions.
- Strategic Vision: Align campaign tactics with broader brand and business goals.
- Collaboration: Build strong relationships across diverse functional teams.
- Communication: Articulate technical concepts in a clear, compelling manner for varied audiences.
- Adaptability: Thrive in a fast‑paced environment where priorities shift quickly.
- Innovation: Proactively suggest new tools, processes, or creative approaches.
- Customer‑Centric Mindset: Keep the guest experience at the heart of every decision.
Career Growth & Learning Opportunities
arenaflex invests heavily in the professional development of its employees. In this role, you will have access to:
- Mentorship from senior leaders in marketing, data science, and technology.
- Internal training programs covering advanced analytics, data visualization, and emerging marketing technologies.
- Opportunities to work on high‑visibility, cross‑functional projects that shape the future of guest engagement.
- Support for industry certifications (e.g., Google Analytics, Certified Data Professional).
- A clear career ladder that can lead to senior manager, director, or strategic leadership positions within arenaflex.
Work Environment & Culture at arenaflex
Our offices in California blend creativity with cutting‑edge technology. The culture at arenaflex is built on:
- Inclusivity: A diverse workforce where every voice is heard and valued.
- Collaboration: Open‑plan spaces, regular brainstorming sessions, and cross‑team hackathons.
- Work‑Life Balance: Flexible work arrangements—on‑site Monday through Thursday, remote Fridays.
- Community Impact: Volunteer programs and sustainability initiatives that give back to the community.
- Celebration of Success: Recognition programs, team outings, and annual awards that honor outstanding contributions.
Compensation, Perks & Benefits
arenaflex offers a competitive total rewards package, including:
- Base salary range of $70,000 – $80,000 per year, commensurate with experience.
- Performance‑based bonuses and profit‑sharing opportunities.
- Comprehensive health, dental, and vision coverage.
- Generous paid time off, parental leave, and holiday schedules.
- Retirement savings plans with company matching contributions.
- Employee discounts on arenaflex products, experiences, and partner brands.
- Wellness programs, on‑site fitness facilities, and mental‑health resources.
- Continuous learning stipend for courses, conferences, and certifications.
Application Process
Ready to bring your expertise to a world‑class brand and shape the future of guest engagement? Follow these steps to apply:
- Prepare your résumé, a copy of your degree certificate, and a recent passport‑size photo.
- Visit the arenaflex careers portal (replace with appropriate URL) and locate the “Customer Engagement Manager II – Direct Channel Strategy & Activation” posting.
- Complete the online application form, attaching the required documents and your signature.
- Submit your application. Our recruiting team will review your submission and contact you for the next steps.
Join arenaflex – Create the Extraordinary
If you are passionate about data‑driven storytelling, love collaborating with diverse teams, and thrive in an environment where creativity meets technology, arenaflex wants to hear from you. This is more than a job; it’s an invitation to be part of a legacy that inspires millions worldwide. Apply today and help us continue to craft magical moments for every guest, every day.
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