[Remote] Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. BCforward is currently seeking a highly motivated Marketing Specialist to join their team remotely. This role involves partnering with marketing leadership to build, shape, and execute marketing initiatives that support business goals, focusing on campaign ideation, performance tracking, and strategic execution.

Responsibilities

• Partner with Marketing Managers/Directors to build and execute strategic marketing plans
• Drive campaigns across digital, content, advertising, and brand channels
• Own marketing initiatives end-to-end—from planning to execution to optimization
• Develop and assess marketing collateral and content strategies
• Analyze campaign performance and convert insights into actionable improvements
• Conduct competitive analysis and recommend positioning strategies
• Support and manage events, sponsorships, and brand initiatives
• Act as a marketing consultant to internal stakeholders, influencing decisions
• Ensure alignment with organizational mission and business priorities
• Identify process improvements and bring fresh ideas to elevate marketing outcomes

Skills

• Bachelor's degree in Marketing, Business, Healthcare, or related field
• 3+ years of marketing or relevant professional experience
• Strong exposure to digital marketing and campaign execution
• Proven ability to drive measurable results
• Experience working with data, trends, and insights
• Ability to thrive in a collaborative, fast-moving environment
• Experience with marketing automation tools
• Background in healthcare or mission-driven organizations
• Experience managing multi-channel campaigns

Company Overview