[Remote] Digital Marketing Analyst
Note: The job is a remote job and is open to candidates in USA. Team Velocity is a full-service marketing agency serving the automotive industry, providing integrated marketing solutions to OEMs and dealerships. As an entry-level Digital Marketing Analyst, you will assist in planning, executing, and optimizing client accounts while working closely with Customer Success and Client Services Teams.
Responsibilities
- Manage social media Pay-Per-Click (PPC) campaigns
- Improve quality of SEM campaigns with improvement on reporting of defined overall company objectives
- Monitor digital trends, emerging technologies, and risks
- Regularly provide feedback and insights gained in support of business objectives
- Develop web measurement strategies and reporting of key business metrics
- Monitor campaign and website performance via analytic tools and provide feedback and actionable insights to business stakeholders
- Create and maintain metrics and reports on marketing campaigns
- Monitor campaign results, analyze key metrics and optimization results
Skills
- Bachelor's in Marketing, Business, Economics, Finance or related field, required
- Proficiency in Microsoft Office, required
- Strong quantitative skills required to analyze and optimize campaign performance
- Ability to work cross-functionally with client services teams to ensure coordinated messaging and maximized performance
- Must be results driven, have obsessive attention to detail and be a team player
- Passion for display and digital marketing
- Ability to think creatively and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
- Ability to clearly and effectively articulate successes and failures of digital campaigns to clients & account executives
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical and organizational skill sets
- Highly organized and detailed oriented
- Ability to be flexible in a fast-paced and ever-changing environment
- Experience in digital marketing or the automotive vertical desired
- 1+ years' experience with Google AdWords, a plus
Benefits
- Participation in company benefit offerings includes medical, dental, vision, 401(k), paid vacation, wellness and more.
Company Overview