[Remote] Partner Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Instinct Science is at the forefront of veterinary innovation, offering an ecosystem that veterinarians rely on for every aspect of their careers. The Partner Marketing Manager will play a key role in advancing the partner program, responsible for recruiting and engaging partners, designing co-marketing initiatives, and driving measurable growth to the sales pipeline.

Responsibilities

• Build and maintain a partner strategy and recruitment and engagement plan to rapidly increase sales pipeline and bookings results from the Instinct partner channel
• Design and implement co-marketing campaigns (email campaigns, newsletters, content syndication, webinars, PR, and more) to drive leads and a measurable impact to sales pipeline
• Create partner marketing materials to aid with recruitment and engagement, resulting in increased partner awareness, sales opportunities, and alignment with our business leaders designed with quality, thoroughness, and scalability
• Identify and recruit referral and reseller agreements in the US and globally to extend our reach and uncover sales opportunities
• Work with Senior Events Manager to support collaboration with Instinct partners/associations
• Roll out marketing enablement sessions and programs to partners, encouraging participation and knowledge sharing for Instinct’s product portfolio, ICP, and alignment on messaging
• Create and manage communications with channel partners to drive awareness of campaigns, product updates, and business news
• Conduct ongoing partner meetings, including monthly, quarterly, and annual meetings to plan activities and measure performance against goals
• Prepare and present monthly partner marketing plans and performance results cross-functionally and to the executive team

Skills

• Bachelor's diploma or degree in related field such as business or marketing, or equivalent experience
• At least 3 years of partner marketing experience in a B2B software environment
• Good communication and writing skills, and ability to present to an audience are essential
• Strong project management and time management skills
• Experience managing marketing budgets ideally within a channel marketing setting
• Good interpersonal skills and ability to “sell” partners on the benefits of partnering with Instinct
• Experience preparing monthly, quarterly and yearly marketing plans
• Measurable success in driving partner business and engagement
• Self-motivated, able to work autonomously and collaborate with remote teams, and is adaptable to changing priorities
• Proven ability to effectively develop and implement channel programs/procedures
• Strong analytical and negotiation skills to build compelling business cases in order to win internal and external support for partner marketing initiatives
• Exceptional written and verbal communication skills, with an ability to succinctly communicate complex technical concepts to a broad audience
• Ability to coordinate efforts cross-functionally to achieve positive end results
• Stakeholder management experience with the ability to build trust quickly
• Ability to travel and meet requirements set by outside organizations/events. Travel may be required 10-20% of the time

Benefits

• We offer a supportive and caring work environment.
• We are transparent, open, honest, and empathic, both internally and externally.
• We pay our team well.
• We offer medical, dental and vision benefits and 401K with match.
• We give our team owner-like flexibility over work and time-off, including time to innovate and Flow State Fridays.
• We offer a generous stipend that can be used for almost anything to allow you to bring your best self to work.
• We provide all-expense-paid time throughout the year together, including at our annual retreat.

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