[Remote] Paid Social Media Manager
Note: The job is a remote job and is open to candidates in USA. Silicon Beach Digital Agency is looking for a sharp Paid Social Manager to manage scalable direct-response META advertising campaigns for a small number of exciting clients. The role involves formulating paid-social strategies, managing campaign set-ups, and analyzing social media KPIs to ensure client objectives are met.
Responsibilities
- Formulating a paid-social strategy for client businesses and ensuring that recommendations and decisions are consistent with client objectives
- Assuming the lead role in integrating our clients social efforts and demonstrate a full understanding of clients businesses as a basis for all future work
- Fully managing campaign set-up, activation, and day-to-day client communication
- Working with clients to create a social media strategy that collaborates with email, PR, and advertising campaigns, research top influencers competitors, and trends in clients industries
- Analyzing and reporting relevant social media KPIs on a monthly basis for successes and opportunities
- Investigating all new opportunities from a board perspective to determine the relevancy and soundness of an idea or company
Skills
- 3-4+ years of experience working in paid media advertising comprising of media planning/buying, paid search, and/or paid social within an agency/client environment
- Two or four-year degree in communications or related discipline
- Extensive experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Facebook, Twitter, Pinterest, etc)
- Strong knowledge of Facebook Ads Manager and Power Editor
- Familiarity with Google Analytics
- Ability to think on your feet and work independently with limited resources on multiple tasks being deadline-driven
- Solid Knowledge of MS Excel application and general knowledge of other office applications, Google work products, and other common applications
- Understanding the brand voice of various clients
- Continually seek innovative and breakthrough ideas, approaches, and solutions
- Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail
- Facebook Blueprint Certification preferred
- Experience with luxury clients is a plus
- Los Angeles-based candidates are strongly preferred
Company Overview