Product Marketing Manager

In November 2024, Printful and Printify came together as two equals and merged to form a global on-demand powerhouse. This role will involve working across our two platforms and brands, a unique and special challenge. To learn more about the merger, check out our blog post.

About Us

Both Printify and Printful are pioneering production on-demand companies and platforms established in Latvia but with a global customer base.

Printify is bringing the dream of financial freedom and business ownership to the world by connecting e-commerce entrepreneurs with over 100 print-on-demand facilities around the globe.

Printful has built world-class in-house production facilities and helps people to build their brands, empowering thousands of businesses—including iconic names like Coca-Cola and MTV.

About the role:

Our team is at the heart of our success. You’ll be part of a culture where everyone is respected, included, and encouraged to grow. We value continuous learning, uphold a high work ethic, and have fun along the way.

Our business keeps growing, so we’re looking for a skilled (Senior) Product Marketing Manager to join our international team.

The (Senior) Product Marketing Manager is responsible for developing go-to-market strategies (when applicable) and driving growth initiatives across cross-functional teams. The role involves identifying growth opportunities, leveraging user insights, and acting as the voice of the customer, ensuring that product development and marketing efforts align with market demands and customer expectations.

Your Daily Tasks will Entail:

• Work closely with the Product team on go-to-market and growth strategies for different features and product areas

• Drive and execute marketing plans and campaigns across sales, success, and acquisitions

• Report on Product Marketing initiatives performance, being accountable for results and impact

• Stay informed of the trends in the industry and competitive landscape

• Drive user insights, both quantitative and qualitative, including data analysis and running surveys or other research needs in collaboration with the research team

• Identify growth opportunities and proactively look for ways to improve the platform offering.

Your Qualifications

• 2+ years of experience in Product Marketing, Marketing Strategy or related field within a software company

• Experience working with cross-functional teams and stakeholders at all levels of an organization

• Strong communication skills, both written and verbal, with the ability to articulate complex ideas and strategies to a diverse audience

• Good understanding of marketing performance indicators

• Experience collaborating with product managers in shaping new features and launch these to market

• Experience in e-commerce

• Strong project management skills

• Ability to work independently, having a proactive approach with a get-things-done attitude

• Ability to prioritize effectively

• Being comfortable working with remote teams

What We Offer:

• Flexible working hours (start your day as late as 11 a.m.)

• Health insurance

• Be part of a friendly, inclusive, and global team

• An opportunity to work remotely or in person, from one of our modern and welcoming offices in Rīga, Tallinn, or Barcelona

• Access to mentorship, internal meetups, and hackathons both on-site and online

• Exciting team-building events and parties you’ll never forget!

• Free and healthy lunch if you work from the Rīga office

We are an equal-opportunity workplace. We’re committed to diversity and inclusion and make hiring decisions based solely on qualifications, merit, and work experience.

If you think you’d excel in this role, send us your resume in English, showing us why you are the right person for the job.

Interested, but don’t think this is the right fit for you? Feel free to share it with friends and check out other open positions at our career site. We’re always looking for creative and driven minds to join our ever-growing team!

Originally posted on Himalayas